Initially designed in the early to mid-1950s, Filmotype Ginger helped usher in the mod typographic style of the early-1960s visual aesthetic, yet it retains a classic and timeless feel.
Filmotype Vanity, developed from the original Filmotype Ginger typeface, marks the beginning of the Filmotype library of effect-style outline fonts, all of which incidentally start with the letter V. As technology didn't exist in the late-1950s to create drop-shadowed or outline style fonts within the Filmotype machine, each letter was originally meticulously hand-rendered and redrawn in this special-effect style.
Re-mastered and expanded with exacting precision from the original filmstrips, Filmotype Ginger and Filmotype Vanity include a full international character compliment, automatic fractions, ordinals, and a suite of alternates in dynamic OpenType format.About the designer:
Mark Simonson started his career as a graphic designer and illustrator in 1976. Early on, he worked as an art director on a number of national magazines and other publications. He was head designer and art director for Minnesota Public Radio and an art director for its sister company, Rivertown Trading Company, designing over 200 audio packages, including many by Garrison Keillor. He frequently has done lettering as part of his design projects, and in 2000 he opened his own shop specializing in lettering and type design. He has been interested in type design since college and started licensing fonts to FontHaus in 1992. He now has more than 70 fonts on the market with many more to come. Type design is now the main focus of his activities.
Finding itself securely at the historical crossroads between lead type and the computer revolution, the Filmotype library, developed in the 1950s and 1960s, grew to encompass several hundred fonts available to designers, providing typeface designs on 2-inch filmstrips. Filmotype initially manufactured a manual phototype machine enabling headline and display typesetting utilizing a photochemical development process, helping to revolutionize the process of advertising layout and lettering.
In 2006, Stuart Sandler and Font Diner revived the Filmotype marque, intending to create high-quality digitizations of this historic collection, adapted for the modern age.
This package contains:
Filmotype Ginger, Filmotype Vanity
Copyright © Filmotype Ginger and Filmotype Vanity are trademarks of Font Diner, Inc DBA Filmotype
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